Lego is a household name but how many of you are familiar with KRE-O? Well as with Lego, KRE-O is a block building toy line that has spawned a range of different play-sets and minifigures. Personally I quite like KRE-O however it isn’t a tangible treat to Lego’s market – Lego just has too much history and brand awareness behind it. Products like this ‘KRE-O Dungeons & Dragons Army Builder blind bag’ aren’t going to change that.
Similarly to Lego, KRE-O are going for the whole licensed products market – This can be seen with the play-sets and with the minifigures. The main difference here is that where Lego go for popular franchises KRE-O so far has mostly stuck with Hasbro properties (KRE-O is owned by Hasbro) such as Transformers, the recent reboot of Battleship, G.I Joe and Dungeons & Dragons.
KRE-O minifigures or ‘Kreons’ as they are known are a toy line that I am familiar with as back in the UK I have tons of the Transformers Micro-Changers line. What I have found with these is that although the tend to be good quality it does depend somewhat on when they were released – The latter lines being better.
Today we pulled the ‘Fighter’ kreon, a good looking kreon if a bit generic. The problem with this D&D series is that they were supposed to be used as part of a game via the play-sets or actually as miniatures for D&D. No-one knows for sure as the line was discontinued. This D&D series likely suffered because although licensed, its all a bit generic. There are no well-known characters to pull, just the usual fantasy archetypes.
Looks good but is to generic for its own good. If you like fantasy and D&D then you will like these!